News Articles

Exports to China

Publish Date: 10 Nov 2011

The most recent figures from China continue to meet expectations and challenge belief.  They are all for the 12 months ending October 2011 (MAT).

  • The average price per litre for bottled wine imports (excluding champagne/sparkling) was $US5.83, closing the gap on France, with an average $US6.10 per litre.

  • Bottled red wine sales increased 37%, where as bulk red and white exports dropped by 34% and 77% respectively.

  • China remains Australia’s largest export market for wines over $US10 – more than 3.2 million litres, almost double the next most important market, the US, which is approximately 1.8 million litres.

  • China represents about 6% of exports by volume, but 10% by value (if Hong Kong is included, the figures become 7% and 13% respectively).

  • There has been a 47% per annum compound annual growth rate for value, compared to –7% for the rest of Australia’s exports over the same period.

  • The five-year unit value is 23%, compared to –6% for the rest of the world.

  • The overall value of Australian wine exports was $US169 million, with Italy a distant third at $US66 million, then Chile $US61 million, and Spain $US50 million.

  • France’s dominant position remains unchallenged, with $US622 million, significantly higher again if champagne is included.

  • Bulk exports are at their lowest level since 2006 if one excludes the abnormally small overall exports in 2008.

    •  

Authored by: James Halliday

Subscribe to Wine Companion today

Become a member

James admiring a glass of merlot

Let's Socialise Stay Connected

Have you discovered our partner sites?

For the full winecompanion.com.au experience, please update your web browser. to something less antiquated

Special Value

Wines considered to offer special value for money.