A background in agriculture, corporate finance, IT, mining and construction explains the battered, old-fashioned typeface used on the wine labels and the letter from Hugh Jones to me giving the background to this and wife Michelle's (Missy) venture. It was as interesting for what it didn't say as it did, although the dots were connected in an improbable way because my mother Muriel's house name was Missy. The snapshot approach of the website 'About Us' explains that in 2010, with the wine industry on its knees, and a drought in full swing in Heathcote, Hugh saw a dusty paddock running down to a dry Lake Cooper with a for sale sign up. The decision was obvious: buy. The ace in the hole was the irrigation water available to the property. The fast track that followed had one essential: that then very young twins, son Tex and daughter Mallee, weren't too neglected. And 'the largest planting of carmenere in Australia'? Well, its that straw hats in winter philosophy, and I'm not about to insult your intelligence with the derivation of the name.